7 Steps to building your Real Estate Business Marketing Plan

In this article you will learn how to write your real estate marketing business plan in 7 steps.

The single biggest question I get from people getting started in real estate (and experienced for that matter) is “how to find deals?” They say, “I don’t know what to focus on in real estate. Should I focus on wholesaling, rehabbing or buy and hold? Should I focus on finding absentee owners, make offers from the mls? Should I focus on direct mail, text campaigns?”

Wholesaler’s, investor’s and acquisitions teams are confused about the whole operations of real estate investing, and the marketing plan behind finding the deals.  I understand that you go to a three-day real estate training course, or you purchase a home-study course, and every angle of real estate investing is attractive. You can see the potential in all these different markets. 

First things first, you have to get focused! Deciding on starting with just one area of real estate investing. Once you have made that decision. Key points, you should be adding these areas of focus to your formal business plan. As you are learning you can bookmark other areas you learn about that are interesting to you, but for now let’s focus on just one.

Second step, now that we know where to focus. We can set up a marketing plan that focuses on listening. This means you are in listening, learning, study mode. This is the only way to get good at overcoming objections and solving problems unique to different types of motivated seller markets. In order for this to be successful, always be in listening mode, or learning mode or studying mode. 

Let’s simplify this whole real estate marketing game and boil it down to:

Who, What, When, Where, Why & How (And How Much)!

Who:

Who is that we are going to be talking to? Who are we going to be trying to purchase homes from? You may want to work in one or two of the following markets: foreclosures, absentee owners, our probates, divorces, for sale by owners, tired landlords. This is your market – the who. 

What:

What are you going to say in your marketing? This may be a real estate marketing script that you follow, a direct mail postcard system that you roll out, or specific copy in your advertisement. Understand that you are looking for motivated sellers to take action. If you’re taking the time to write a letter, place an ad, etc. you want your prospect to do something like call you or text you or listen to a recorded message and send an email

When:

When are your prospects going to receive your marketing message? Timing and consistency is everything to your real estate marketing campaign. You need to be the single person (or company) they think of when the moment strikes at which they realize they are, in fact, a motivated seller! 

Where:

Where are they going to receive your message? Obviously if you’re door knocking, you’ll meet them at their home. But if you are marketing to personal representatives of an estate, the attorney or relative may receive the letter and pass it on. It’s important to think about where your potential seller is going to “see” your message because this will affect the action they take.

Why:

This is where your real estate investing exit strategy comes into play. What are you going to do with the property once you’ve gained control? Are you going to wholesale it to another investor? Are you going to fix it up and flip it yourself? Are you going to hold on to it for rental? Are you going to set it up as a short term rental?

As you grow into your real estate business, you’ll have a number of options for each deal depending on what’s most suitable for the piece of real estate. You may have properties that you can assign, rehab OR rent. But, initially, decide where you are on your real estate investing scale and work within those parameters. If you are asking: “Should I focus on rehabbing houses or should I target probate?” you’re asking two different questions.

How:

The next thing is the communication method. That is ‘how are we going to talk to our potential motivated sellers? So let’s suppose your market is foreclosures or pre-foreclosures (the who). The next question is how? Choose 3-4 methods of communication so you can effectively measure your ROI. Here is an example of four methods that we can use to communicate with our target market.

1. Driving for Dollars (or door knocking)

2. Telemarketing with strategic focus…

3. Direct mail

4. Mass marketing – SEO/Ad Campaigns/Sales Funnels/Webinar/Social Media (Pick One, Focus and measure)

How Much:

I toss this in because this is going to affect your real estate marketing strategies. How much can you afford to spend? Understand for a few dollars a day, you can have an extremely profitable real estate investing business. It doesn’t take a lot of money to bring in home run deals! 

Here’s a quick real estate marketing business plan that you can implement immediately using the; Who, What, When, Where, Why & How approach:

Who:     Pre-foreclosures within 2 weeks of sale at the courthouse (note how specific this is)

What:     Yellow letters – Direct Mail

When:    Two weeks prior to the sale

Where:   Prospect’s Home

Why:       Seller is more motivated and has run out of options

How:       Hand-written, hand addressed, first class postage and return address label

How Much:    Based on a budget of $100/month, I will send 59.5 letters each week (remember to figure out your marketing budget down to the penny – stamps, ink, paper, envelopes, etc.)

Keep these 7 Simple Steps for your real estate marketing plan. Add them to your final marketing plan as a guide. If you want to schedule a one-on-one mentorship session to get personalized help with developing your plan. Text the phone number below with 3 days and times that work for you and be sure to mention this article.

Cheers,

Valerie Adams
Conversion Marketing Experts, LLC
951-268-4305 Text for Setting up Consultation

Investment Property Financing Equals Equity Investment

The lending terms offered by banks and other financial institutions for investment property financing fluctuate with the real estate market.  For example at the turn of the century, lenders were extremely competitive and aggressive with financing.  Not only were   residential borrowers receiving unprecedented terms for loans but investors were also getting great deals.  Now since the banks have tightened the reins on residential lending, financing is much more conservative for investors as well.

For the first time investor, lenders will want to see some type of equity investment before making a loan.  At a minimum they will want to see some kind of sweat equity. This is because if a borrower can no longer make the loan payments and the lender must foreclose the equity investment helps preserve the lender’s security and interest in the loan.  To illustrate this point let’s consider a nice round loan amount such as a thousand dollars. 

Now let’s assume that a tract of land costs $10,000.  For a new investor, a lending institution may want to see an equity investment between 20 to 50% this means that you as the investor would need to invest $2,000-$5,000 before the lender would provide the investment property financing.  

These terms are beneficial to the bank in two ways – first if the bank has to take back the property they only have to sell it for $5,000 to recoup their cost and since the property should be worth $10,000 or more, the bank sees this deal as an acceptable risk.  Second, if you, the investor, have committed a portion of your own resources to the deal you’re less likely to walk away.

This example was very simplistic but helps illustrate the lending logic of a loan officer.  For normal size investment property financing deals, your equity investment may not have to be in the form of cash.  Depending on the structure of the deal you could offer additional property, life insurance policies or stocks as collateral or even JV Partnership deals.  The bottom line is that your loan officer will want to see your financial commitment to the deal.

Also the larger your equity investment in the property, the lower your interest rate will be because of diminished risk of loss due to foreclosure.  The amount of equity your lender may require for your investment property financing deal will depend on your credit score, financial statement and history with the lender.  Although your stellar credit scores show that you’re responsible personally, most lenders will still require a financial statement showing your assets and liabilities and a cash flow statement showing your average monthly income.  Any weaknesses in your financial statement and you can expect a higher equity investment requirement. A lender wants to know that you’re not living paycheck to paycheck and can afford to make mortgage payments even if the property is vacant for a few months. Learning alternative funding methods will also help you to purchase investment properties without the need for a bank.

If you want a better strategic approach to ensure you are on the right path reach out to my assistant Ashley at 951-268-4305 and let’s set up an appointment for you to meet with Coach Val Adams.

See you at the top,

CME Staff

951-268-4305

Offices located in: Atlanta, Chicago, Corona

Investment Portfolio and expertise since 2017

www.RecruitLikeVal.com

Visit us on LinkedIn – https://www.linkedin.com/in/valthecoach/

If you found value in this article please follow our blog for updates.

Commercial Property Investment – Not Just For The Rich

If you are considering commercial property investment opportunities the following information may be of importance to you.

Commercial investment opportunities include those in retail, industrial, and office space each has its own unique set of circumstances you need to be aware of to compare opportunities and get the best deals.

You need to research these investment opportunities and get the vitals on rates for rent that are comparable to other rental spaces in the area. Offering good lease terms on a well managed property will attract the type of tenants you really want.

You will also need to take into consideration what it will take to run the property. Will the rent of the property cover the costs of maintaining the building? If other properties in the area are charging more for rent than you plan to, you need to ask yourself if the rent you are charging will offset the costs of maintenance. Carefully researched comps in the are should be your guide.

Other aspects of commercial property investment is location and availability of adequate parking. Is there adequate street parking or is there a parking lot?  A business that is not easy to get to will not sustain a good customer base and will eventually fail. As an investor in the commercial property you need to make sure that the location is conducive to maintaining a successful business.

Along with the location and parking is the aspect of accessibility by public transportation. Is the property on a bus route so people without their own form of transportation can get to the property? How are the roads leading up to the property? Are they in good repair or do they need work? You could check with the county road commissioner and see if road construction is slated for that area in the near future or not.

Looks and functionality are important in investing also. The property needs to flow from the front door to the back of the store. Tenants will look for this functionality and if it is there it will attract them to signing a rental agreement with you.

If someone were interested in renting some commercial property and went to a brand new building. The owner offered to basically build to suit and said the prospective renter had to put up ten thousand dollars to finish the building. I do not think that is a proper way to conduct business. The building should have been finished and all that should have been negotiated was the rent for the space they were interested in. The owner lost a potential renter because what they were “offering” was not appealing in the least.

Before investing in a commercial property make sure the utilities and other amenities are in good working order. Update these services as necessary so they will stay in good working order. Also when purchasing commercial real estate property we also need to consider creating value add and those concessions that will give us cash in pocket at closing.

A commercial property investment is as risky as any other type of investment and these tips will ensure you make an informed decision as to whether or not you want to venture into commercial investing.

The best approach to ensuring the right investment vehicle for you, using statistical data from today’s market trends is to consult with a mentor who can walk you through these steps and pre-analyze deal construction with you. Book your appointment now.

If you want a better strategic approach to ensure you are on the right path reach out to my assistant Ashley at 951-268-4305 and let’s set up an appointment for you to meet with Coach Val Adams.

See you at the top,

CME Staff

951-268-4305

Offices located in: Atlanta, Chicago, Corona

Investment Portfolio and expertise since 2017

www.RecruitLikeVal.com

Visit us on LinkedIn – https://www.linkedin.com/in/valthecoach/

If you found value in this article please follow our blog for updates.

Inspirational Interview with 15 year Old Daryl A.

We can all use more inspiration in life, and I certainly came away from today’s interview with a renewed sense of that. Please listen in to interview from up and coming inspirational streamer Daryl A.

Leave a comment if you feel inspired!!

See you at the top,
Valerie A.

951-268-4305

Flipping Real Estate: Calculating Costs


If you been in the real estate investing business, or more specifically been flipping real estate, for more than a few days, you’ve inevitably gotten an email that reads something like this:

“Investor’s Dream. This property will go QUICK.

  • Property Address: 1234 Main Street
  • Asking Price: $100,000 (Add or subtract zeros!)
  • After Repair Value: $150,000
  • Repairs: $15,000
  • Profit: $35,000
  • Details: Needs paint, carpet, tile, new kitchen, update bathroom, some roof damage.
  • Tenant occupied. Need to evict!”

STOP! Before you read on… Take a guess at what you think the “real” profit’s going to be on this real estate investment…

If you haven’t ever gotten an email or text broadcast like this, then rest assured, you will! I’m about to probably tick off all of the late night infomercials and pitchmen out there! Sure, I understand that when you’ve got 30 minutes (or 90 minutes, for that matter), that you’ve have to sell what’s sexy… not what’s REAL!

Now it’s my turn to expose the real deal on real estate investing! This goes for flipping real estate itself (i.e. properties) or simply flipping the contract (also known as assigning the contract). When you’re flipping real estate, you need to be able to calculate the “real” bottom line and if your assigning the contract, you need to know your numbers so you don’t get blacklisted from investors! This one piece of information will keep you from getting into trouble because of any “real estate bubble”!

Purchase Costs
Here goes… Have you EVER purchased and sold a piece of real estate for FREE? If you’re not sure what the answer is… It’s an emphatic NO… You are going to have costs to buy, costs to hold and costs to sell. This holds true even if you are buying a property for all cash. (Think title fees, attorney’s fees, recording fees, etc.)

If you’re not getting a mortgage, your purchase costs are obviously much lower, but nonetheless, there are costs associated with any real estate transaction. Plus, more than likely, if you’re relatively new, you’re probably not paying all cash for property anyways. You’re probably going to be using a hard money investor for your initial real estate investing financing!

For a quick calculation, you can estimate anywhere between 3% – 5% for closing costs to just acquire the property. That’s 3%-5% of the purchase price.

Holding Costs
How much is it going to cost you each and every day to own this piece of real estate? See, if you’re making money in real estate, you’d better believe that there are a lot of other people that are going to expect to get paid and they get paid in the form of mortgage interest, property taxes, utilities, property insurance, etc. Each of these is an expense each and every day that you own the property. Here’s an example… A hard money loan on a bread and butter type piece of real estate might run you 15%. Let’s say you got the property for $100,000. Every month, you are paying $1250 in interest alone. Let’s say that taxes and insurance are another $200/month and then utilities at $100. Right there, the property is costing you $1550/month – or roughly $50/day. See, why it’s important to know your not only your holding costs on a real estate investment, but also how long it’s going to be on the market before you can flip the property.

Selling Costs
Here’s the third part of the real estate investing puzzle. When you want to turn around and sell this piece of real estate, it’s going to cost you yet again! Are you going to use a real estate agent and pay a commission or 3-4-5% or even more? On $150,000, that’s anywhere from $4500 to $7500 chopped of the top. Then, you can figure 2-3% in closing fees.

If you can remember this… and apply what you’ve just learned to each and every real estate deal that you do, you’ll be safe flipping real estate in any market. You see, if it’s a hot market, you can calculate less time for holding cost. But, in a slower market, make your offer based on 6 months or 9 months of holding costs. It’s really simple math! And real estate really is a numbers game…

Resources

If this article was helpful please be sure to subscribe to my blog and get updates on future article and content and LEAVE a COMMENT below.

For more information on starting a career in real estate investing or to learn how to consistently do 5-7 deals each month contact me.

See you at the TOP!

Valerie Adams
Valerie@ConversionMarketingExpertz.com

http://www.GetRealEstateCoaching.com
http://www.QueensOfDamnRealEstate.com

Real Estate Investing: Succeeding Online, Tech or Strategy?

If you are planning on indulging in real estate investing you should also consider the online real estate market that provides a great resource of buying and selling properties. To begin with, online real estate marketing will involve listing as well as advertising properties over the Internet and it also means getting maximum exposure. Best of all, it also means not having to pay any commissions to real estate brokers. And online real estate is a more convenient way of transacting business and is also a lot quicker than traditional ways of real estate investing.

Evaluate Your Property’s Value

However, before you jump into real estate investing and more particularly into the online real estate market, you would need to first evaluate the true value of your property. For this evaluation you can go online or ask a real estate investing mentor to do the evaluation for you. Next, you need to try and use online videos, which are a wonderful way of advertising your property and a whole lot better than the traditional means of advertising. Be careful here because your income as a wholesaler depends on how well you can evaluate the asset in the way the buyer is looking to pick it up.

There are two ways that you can categorize online real estate videos and these are promotional content and pod cast content. Each category catering to different types of buyers and sellers.

In any case, by listing your property online you will get a wider audience for your property and so you must be prepared to get queries from many different places. There is no doubt that real estate investing in the online real estate market can be hugely profitable though at the same time it also has its fair share of associated risks, especially if you are not well acquainted with online real estate. Caution, make sure that you understand real well how to “construct real estate transactions”; otherwise you treading on thin ice.

You need to be very careful about each aspect of the online real estate deal and this means learning about the proper financing, decide whether you wish to rehab or not and also know how to hire a landlord. Fortunately, there are some websites that deal with these aspects and which allow you to take part in online discussions with others who are interested in real estate investing. In fact, you should also check out articles written on online real estate sites and even sign up for free e-newsletters pertaining to investing so that you are on top of the subject of real estate investing in the online real estate market.

One of the better resources that deal with real estate investing and more particularly online real estate is REI Club Freebies where you will find tons of information as well as numerous resources regarding online real estate. You can read e-books on real estate investing and it is even possible to download these e-books for reading at a later time on your computer monitor. There are also many other resources such as software to analyze properties and information on how to indulge in real estate investing in the online real estate market.

You must also remember that real estate investing and online real estate involves hard work and there are no short cuts that will help you make quick money. Furthermore, because you will be dealing with people who you can’t see (at least in the beginning) you need to be very careful about divulging information without first verifying the credentials of prospective buyers and sellers. One way past this is work with a mentor or coach that can inject you into their existing warm market and then coach you from behind the scenes while you close on the deals.

Once you get past this hurdle, you should then try and buy properties that are in a rundown condition and then repair and upgrade until it looks attractive to buyers. Also, you should look for properties that are located in places where the rentals are on the high side because in this way you can be sure that your real estate investing endeavors will pay you back good returns. Now, buying run down does NOT mean a complete tear down use caution here as well. Look for the pretty rundown so that you won’t run into problems where your profit will be eaten up by unexpected repairs associated with properties that need a full gut job.

There are many online foreclosed properties’ lists that you should tap into because you can buy these properties for less money and then sell them at a higher price and thus profit from your real estate investing actions. Another gold mine are reo properties; you can find some real gold here with properties that are in pre-auction status and have huge amounts of equity already built into them.

The online real estate market abounds with many profitable opportunities, and if you use things such as online videos and perhaps even take a course in online real estate, you will be able to profit from your real estate investing activities. A word of caution, do not get so caught up in the learning that you begin to suffer from analysis paralysis and never really start. Looking for a coaching program that will inject you into working the market as you are learning the market. something that will be structured like an OJT program.. Yes showing my age here.. OJT young people means “On The Job training” and that is exactly how I got my start in the field.

If this article was helpful please be sure to subscribe to my blog and get updates on future article and content and LEAVE a COMMENT below.

For more information on starting a career in real estate investing or to learn how to consistently do 5-7 deals each month contact me.

See you at the TOP!

Valerie Adams
Valerie@ConversionMarketingExpertz.com

http://www.GetRealEstateCoaching.com
http://www.QueensOfDamnRealEstate.com

Joint Ventures in Real Estate?

networkingonhandshake

“Paul taught us that the love of money is the root of all evil, and I have discovered that often those who have it the least love It the most.”

Richard Foster


How many times have you heard the story about the guy who just lost his job, had no money, and his credit history was shot? Yet somehow he made fortunes by investing in real estate. Believe it or not this can happen. Many success stories happen because of join ventures in real estate.

The concept is not new. It is simply a matter of using someone else’s money for profit. There are many people who are very interested in becoming real estate investors; however they do not know the first thing about the real estate market. This is where someone like the guy mentioned above can profit.

If you have a feel and basic sense of real estate or finance and know what would make a good investment, but have no cash flow, then you are a good candidate for a joint venture in real estate. Your knowledge and someone else’s money can generate a profitable venture for both of you. It just takes some know how to get it all done.

There are many people who are willing to use their credit or finances to gain a profit in the real estate investment world. You will need to find these people, either by soliciting in the local papers, on the Internet, or by forming a local real estate investment group. This type of group is beneficial to everyone involved.

There are times when an investor has done nothing but buy and flip properties. He or she knows nothing about renting the properties. The typical investor also usually has one niche he or she sticks with. Someone who buys strictly commercial properties may know nothing about residential and vice versa. By forming a real estate investment group in your area, this knowledge from all the investors in the group can be shared.

This can also work to your advantage should you come across a property you may want to invest in but lack the information that comes with the type of property. There may be another investor in the group who will want to form a joint venture with you in order to take advantage of the deal. Many times there may be two or three investors who are willing to make the deal happen.

This is also a great way to break into commercial investing. The more investors there are on a project the less out of pocket expense each one has. You may also find the odds slightly more in your favor with the lenders when you have a team of investors who want to purchase a large commercial property together as a joint venture.

Joint ventures in real estate can offer you the ability to obtain properties you once thought were not in your budget. You can gain knowledge from seasoned investors or you can profit from a new investor who is willing to back you financially in a real estate deal. The list is endless when it comes to the benefits of joint ventures in real estate.

By forming the real estate investment group in your area, you can open a whole new world of real estate investing.

If this article was helpful please be sure to subscribe to my blog and get updates on future articles and content.

For more information on starting a career in real estate investing or to learn how to consistently do 5-7 deals each month; contact me for an appointment to discuss. If this article was helpful please leave a comment below.

See you at the Top!

Valerie Adams
Valerie@ConversionMarketingExpertz.com

The “Real Connection” in Real Estate!! Our Bi-weekly Digest!

VRCI PRODUCTIONS & ASSOCIATES & CME    Weekly Digest of Real Estate Extraordinaire Central

We have a surprise!

Education in Real Estate  Investing 101

by Valerie Robinson, REI & CME  on January 25,2019

In the days when real estate  was “Golden”, when investors, sellers and buyers across our vast country was looking for opportunities and generally found them!   But with the transitioning that occurred in both markets, real estate had and did withstand the up and down financial and economical rigors.  Lenders and Investors both learned quite abruptly where and what the dangers were let alone their expectations on how to avoid, or handle them.  If you are just beginning to consider the idea of Entrepreneurship or idea of investing in real estate you are new investor or “newbie”and you do need some instruction to avoid losing your shirt, and probably your pants, hat and sanity, as well.

First you  will need to determine what your strategy will be in real estate investing.  Do you want to buy a property, fix it up and sell it quickly or do you want to buy a property,hold it and wait for the market to increase?  Do you want to deal with renters? All of these questions are ones that you need to answer before you invest in any piece of real estate.

THIS WEEK’S TOP STORIES

Thinking Ahead 2019

Consider what to do when ballooning consumer debt finally pops

Article Published by : American Banker, January 2019.

Commentary by: Valerie Robinson, REI & CME  on January 25,2019

Bankers are getting more concerned and worried about the rising cost of consumer delinquencies. What does this mean?  While households are managing to keep up with their loan payments, many are taking on more debt than ever. According to the banks, “Total household debt hit an all time high of $13.5 Trillion in the third quarter.”[1] Credit card and auto loans  delinquencies are seen on a downward term as seen from the Federal Reserve Bank in NYC.

The Banks have factored in the slow wage growth of the economy, the high housing costs and even the low personal saving rates among us working -class families. Is mentions how the bans can imagine  many households falling behind on their monthly bill payments even if the economy sours , or it they are faced with a sudden financial shock,divorce,unexpected major medical expense. Some will even wind up in bankruptcy. The problem with this model/scenario is that some borrowers of real estate  can wind up in deeper debt than anticipated. I’m NOT saying this is how you, the real estate investor will end up or see yourself in the years to come.

This is from the banks view regarding finance and where the economy is today and reflective of the Federal Reserve Bank of New York. Jerry L Nemorin, a former Wall Street investment banker commented as he stated,”This was during the financial crisis, and many consumers were in distress. There was no solution out there that was a  fully comprehensive solution and help work through the problems at that time”. Investors should be more savvy with knowledgeable

Education in Real Estate Investing 101

by valerie Robinson, REI & CME  on January 22,2019

There are several online sights that are helpful resources for banking, rate of interests forums and information on how to investigate Finance for yourself.  Your next step is to learn how to investigate the value of real estate properties yourself. The question we receive most is” Should you use or a real estate agent and have them show you property after property while you try to look for a good real estate investment? This question we will address and offer our opinion in our next article.

LINKS TO THIS WEEK’S ARTICLES:

The ABCs of Real Estate Investing

Let’s Talk Commercial Real Estate Shall We?

The difference Between Income Tax and Property Tax

The Benefits of Real Estate Investing!

READ MORE ON OUR WEBSITE

CONVERSION MARKETING EXPERTS,LLC

2645 Lee Road, Suite C3-130, Lithia Springs, GA 30122  

Em: valerie@conversionmarketingexpertz.com

P/T: 951.268.4305

AND

1015 S. Lincoln Avenue

Kankakee, Illinois 60901

Em: bigvalerie@conversionmarketingexpertz.com

P/T: 815-348-9707

The Benefits of Real Estate Investing


Real estate investing is increasing at a staggering rate these days. More and more individuals are learning that real estate investments can offer wonderful earning potential. Real estate investing is a process which has many attractive qualities that make it a viable money-producing opportunity. There are a number of benefits that go along with purchasing real estate investments and the following paragraphs will highlight some of these benefits. As you will see these attributes make it quite apparent why individuals are becoming interested in investment opportunities of this type.

Build Equity in the Property:

For those individuals who are looking to invest in real estate on a long-term scale, there are certain benefits to doing so. When individuals purchase real estate and hold onto it for awhile, they are ultimately able to build a good deal of equity in the home they are purchasing as an investment property. Equity is a beneficial aspect for the homeowners since the more equity a property has, the more that it adds to the net worth thereof. This is an important and frequently cited reason why individuals do choose to invest in real estate and maintain the property as an investment for a long period of time thereafter.

Possible Tax Advantages:

Another benefit of purchasing real estate for investment purposes is the possible tax advantages that one may receive as a result of owning the investment property. Depending on a variety of factors, individuals who own investment property may just see some gracious tax advantages as a result. Therefore, individuals may be more than ready to invest in real estate once they have looked into possible tax advantages that result from engaging in a transaction of this type.

High Rate of Return on the Sale of the Property:

When the investment property is sold somewhere down the road, the homeowners will most likely see a high rate of return on the sale of the property. Depending on the market at the time of the purchase and sale, this rate of return may be more than generous when one looks at the profit margin. Some factors to consider if looking to purchase property and sell it within a short period of time after the initial purchase include current market for property sales, renovations and upkeep necessary to get the property ready for the sale and ability to hold on to the property longer if a sale does not come as quickly as one had expected. If one has considered all of these possibilities and still feels that they will be able to sell the property quickly, then this is a wonderful benefit of real estate investment.

Lease the Property to Tenants


While some real estate investors choose to purchase the property and then sell it shortly thereafter, there are other individuals who have a different reason for purchasing investment properties and wish to obtain a profit by other means. These individuals are ones who prefer to purchase the property and then lease it out to tenants. By doing so, the homeowners are able to pay for any mortgage which may be present on the property plus receive any additional income from leasing the property to tenants.

Investing in real estate is a wonderful way to gain equity in a piece of property, take advantage of possible tax benefits and maybe even make a considerable profit from the sale of the property once the individual feels like doing so. These are some of the many reasons why individuals are purchasing real estate as investment property and current low interest rates make now a perfect time to buy. The benefits of real estate investing are difficult to pass up, so go ahead and find your first real estate investment property!

For more information on starting a career in real estate investing contact me for an appointment to discuss. If this article was helpful please leave a comment below.

Valerie Adams
Valerie@ConversionMarketingExpertz.com